New Balance ICONIC 574 x ELLE girl Japan

The New Balance ICONIC 574 sneaker is a classic that has been loved by many over the years, and this spring, they are introducing 4 new colors for the women’s collection. In collaboration with ELLE girl Japan, they put together a special event for bloggers and influencers at Tenoha Daikanyama to celebrate the launch of … Continue Reading

Gigi Hadid x Maybelline Collection Tokyo Launch Party

The much-anticipated Gigi Hadid x Maybelline Collection has announced its launch in Japan, and in celebration, the Maybelline Japan put together a grand party to introduce the collection and to also welcome Gigi herself. Read on for more about the party, the collection, and photos of the ever-beautiful Gigi! 待ちに待ったGigi Hadid x Maybellineコレクションの日本ローンチが発表され、それを記念する盛大なパーティーが開催されました。そして、Gigi本人もパーテイーのために来日!East Coast GlamとWest … Continue Reading

La Fondue Tokyo, A New Kind Of Party

Tokyo has always been my city of dreams, and I never cease to dream of doing new things and chasing new opportunities. I welcomed 2018 with a bang by making one of my dreams come true – I co-produced a party with an amazing team of creatives. Read on for more about the first ever … Continue Reading

3 Reasons Why You Should Take Blog Photos in Shibuya

I always feel lucky to be living in a world-famous metropolitan city called Tokyo. And obviously, there are many perks that come with it, one of them being a blogger’s ideal photo shoot heaven. It is one of the most convenient cities to take those edgy street-style photos, no matter the genre. Out of all … Continue Reading

5 Things I Learned After 5 Years in Tokyo

Starting a brand new life in a different country is never easy. Even if you’ve visited many times and can speak the language fluently, there are so many things you can learn from totally immersing yourself in a different culture and surroundings than the one you grew up in. This is exactly what happened for … Continue Reading

Intimissimi Ginza Reception Party

Italian lingerie brand Intimissimi just opened their new location in Ginza, Tokyo this fall, and I had the pleasure of DJ-ing for their grand reception party this month with DJ Alisa Ueno. Read on for more about the party, the lingerie and the beautiful new store! イタリア発のランジェリーブランドIntimissimiが今年の秋、新しく銀座店をオープンしました。そして、ありがたいことに今月のレセプションパーティーで植野ありささんとDJをやらせていただきました!パーティーの様子やランジェリー、お洒落な店内をご覧になりたい方は是非進んで読んで下さい。 The beauty of Intimissimi I actually didn’t know … Continue Reading

Jewel Tones for the Holidays

One of the perks of dressing during the holiday season is that it’s easier to find and wear items in deeper shades, aka jewel tones. Whether it’s ruby red or emerald green, these deep, luscious colors look becoming on anyone. And the best part? It makes your outfit look more expensive than it really is. … Continue Reading

How to wear a bold T-shirt 3 ways for fall

Being a California girl through and through, wearing T-shirts is second nature for me and I probably own more than I really need. I’ve recently noticed that wearing bold-colored tees is the trend this fall, so I picked one up for myself – a bright purple logo T-shirt from Studio Wear by Moussy, their newest … Continue Reading

Sporty, spice and everything nice in Fenty X Puma

Ever since international sensation Rihanna launched her brand Fenty X Puma, I’ve been inspired by her edgy street-style collections and have added a few pieces to my own wardrobe. This time, I was asked to try out the Farfetch shopping app, and I knew I had to get myself a pair of the Fenty X … Continue Reading

Dior for Love – Miss Dior x Rouge Dior Party

Dior recently launched two new beauty products, the new Miss Dior Eau de parfum and the Rouge Dior liquid lipsticks. The special event titled “DIOR FOR LOVE” celebrated the dual launch of these products, and the special appearances of brand ambassador Natalie Portman, Dior perfumer-creator, Francois Demachy and makeup creative & image director Peter Philips … Continue Reading