La Fondue Tokyo 4 with Calzedonia & Amazon Fashion Week TOKYO

Last month, La Fondue Tokyo had its fourth event in collaboration with Calzedonia Japan and Amazon Fashion Week TOKYO! It was probably one of the biggest fashion parties happening right in the middle of Tokyo Fashion Week, with a variety of DJ & live performances, colorful displays of the new Calzedonia collection and all the … Continue Reading

Tokyo Party Report by Samantha Mariko – October 2018

October is one of the busier months of the year in the fashion industry. Amazon Fashion Week TOKYO falls in the middle of the month, and as usual, Tokyo is always filled with a variety of events celebrating launches of new collections, products,¬†and shops. I hope you find this October Tokyo party report interesting as … Continue Reading

Tokyo Party Report by Samantha Mariko – September 2018

September was another busy month of events (but perhaps not as busy as August). The crispness of the fall season has arrived, along with various AW collection reveals. From beauty to music to fashion, I had the pleasure of attending or working for various events. I hope you enjoy this short but sweet party report … Continue Reading

Tokyo Party Report by Samantha Mariko – August 2018

August proved to be a much busier month than I expected! This is probably the longest Tokyo Party Report I’ve compiled so far with 9 events total, excluding a few that took place outside of the city. I’m sure some brands are recognizable, maybe others will be new and might spark interest. So without further … Continue Reading

Tokyo Party Report by Samantha Mariko – July 2018

My second post in this series! For my July report, I’ll be introducing several different kinds of events, including a music festival, a masterclass, and reception parties. Ever since I started working at a PR company in Tokyo, I’ve had more access to really cool events happening in the area and it’s always fun to … Continue Reading

SHOPSTYLE x LUISAVIAROMA Luncheon at Things Aoyama

Earlier this month, I had the pleasure of participating at a beautiful luncheon hosted by SHOPSTYLE x Luisaviaroma at Things Aoyama. Despite it being a dreary, rainy Friday afternoon, many Japanese bloggers and influencers joined the luncheon surrounded by a colorful summer collection curated by Luisaviaroma, titled “Summer Escape.” Read on for more about this … Continue Reading

Tokyo Party Report by Samantha Mariko – June 2018

I attend a good amount of reception parties and events every month as a blogger, model and DJ. Although I do post about it on my Instagram and/or Twitter, I regret that many of the parties haven’t made it to my blog. So, I decided to do a monthly Tokyo party report with a short … Continue Reading

Jason Wu for Atelier Swarovski at Swarovski Ginza

Last week, I had the honor of attending the 10-year anniversary party of Atelier Swarovski and Swarovski Ginza. And to celebrate this remarkable anniversary, Swarovski Ginza invited Taiwanese-American fashion designer Jason Wu for an evening of cocktails, as well as having his beautiful collaboration collection on display during the party. Read on for more about … Continue Reading

Women drawn by women – Prada Spring Summer 2018 Collection Party

On Friday night, Prada celebrated the launch of their Spring/Summer 2018 collection in Tokyo at their Aoyama Flagship store. The entire collection was a pop of bright colors from various comic-inspired designs for both the men’s and women’s collections. But there was more to the collection than I had imagined, a not-so-hidden meaning behind the … Continue Reading

New Balance ICONIC 574 x ELLE girl Japan

The New Balance ICONIC 574 sneaker is a classic that has been loved by many over the years, and this spring, they are introducing 4 new colors for the women’s collection. In collaboration with ELLE girl Japan, they put together a special event for bloggers and influencers at Tenoha Daikanyama to celebrate the launch of … Continue Reading